The new energy track is no longer a short-term traffic game. Whether a company can survive cycles and endure over the long term is the true hard power of an automaker. When choosing a car, many consumers no longer compare only range and intelligent features; they care more about whether the brand can operate stably for the long haul, avoiding problems with future warranty and after-sales support.

After multiple rounds of industry adjustments, GAC Aion has officially entered its tenth year of development. From being one of the earliest brands to enter the new energy track to now relying on state-owned enterprise self-developed full-industry-chain capabilities, continuously counter-trend sales growth, and concrete user protection services, it has weathered several rounds of industry tests. Coinciding with its tenth year, can it carry long-termism through to the end?


Off-season sales soar against the trend, with C-end users supporting the overall base

Against the backdrop of the traditional auto market off-season compounded by multiple external market pressures, overall industry demand weakened and most brands saw sales decline. The sales data delivered by the Hyptec Aion BU directly confirms the anti-cycle capability brought by the brand's mature operating system.

In July 2026, Hyptec Aion BU's terminal sales reached 34,987 units, up 31.74% year-on-year and 3.87% month-on-month, achieving five consecutive months of double-digit year-on-year growth and maintaining a steady upward trajectory. More critical than sales growth is the fundamental optimization of the market structure. In the first half of 2026, the proportion of private C-end users rose to 81%, with the user base fully shifting toward ordinary families and young individual consumers.

At the same time, two main models form complementary support, solidifying the private market base: the Aion i60 precisely matches domestic family travel needs and is regarded by the market as a standout product suited to household scenarios, with users aged 26-35 accounting for 42% and monthly sales steadily exceeding 10,000 units; the Aion N60 promotes the democratization of intelligent technology, bringing L4-equivalent lidar smart driving down to the 100,000-150,000 yuan price range, with young users aged 25-35 accounting for 79.8%, firmly ranking first in segment sales.

This continuously optimized sales structure has enabled Aion to build a more risk-resistant market foundation, and it is also a direct reflection of the brand entering its tenth year and its operating system maturing.


Real word-of-mouth from 2 million owners, with a full set of warranties dispelling purchase concerns

Impressive sales are only the surface. The core of being able to retain users continuously and sell more steadily lies in the real reputation accumulated by 2 million owners, plus vehicle-ownership guarantees that others find hard to match, perfectly solving the pain point everyone fears most: "the brand goes under and there is no after-sales service."

A large number of owner test reports show that vehicles have been driven hundreds of thousands or even over a million kilometers without major repairs, and after long-term use the battery health can still remain above 80%. The durability of the self-developed three-electric system has been verified by the market over the long term.


What is especially thoughtful is that, for individual car owners, the brand has established a standardized backstop service system and launched an exclusive "three responsibilities" commitment, fully backing risks related to three-electric spontaneous combustion, excessive battery degradation, and intelligent parking-related accidents; the entire lineup comes standard with lifetime three-electric warranty, and the popular household model i60 adds an additional "burn one, compensate three" warranty policy, with all service terms clear, open, and transparent.


In contrast, many new forces that have already exited the market saw all their previously promised warranties become empty words, leaving owners with nowhere to seek redress. GAC Aion has operated stably for many years, with full coverage of offline service outlets, and all guarantees can be delivered in practice. Sales drive reputation, and reputation feeds back into sales, forming a virtuous cycle and further consolidating the user perception that the brand is reliable and reassuring. It can be seen that reliable models plus comprehensive after-sales service retain existing owners, while clear dual-brand positioning, an all-new vehicle series, and self-developed cutting-edge technology are Aion's core cards for continuing to capture young incremental users and achieve long-term stable growth after entering its tenth year.

Dual upgrade in products and technology, Aion opens a new chapter of long-term growth

Since the official establishment of Hyptec Aion BU at the end of last year, Hyptec Aion welcomed a comprehensive refresh in April this year. The two brands have clearly different positioning, but their starting point is highly consistent, all built around users' real vehicle needs. Hyptec focuses on "smart enjoyment of life," targeting elite groups pursuing high-end experiences; Aion focuses on "smart joyful life," emphasizing high cost-effectiveness and catering to young families' daily travel. Together, the two brands cover a broader price range and consumer groups.

With clear brand positioning, more new products are naturally needed to continuously enrich the product matrix.

On July 28, GAC Aion officially launched the all-new independent vehicle series Ray, with the first model Ray 7 unveiled at the same time. The new car is positioned as a 5-meter-class mid-to-large pure electric sedan, adopts an all-new exclusive badge, is equipped with CATL batteries and L4-equivalent lidar smart driving, and fills the brand's product gap in the mid-to-large pure electric sedan segment.

Channels are also simultaneously pushing downward. Today, Hyptec Aion's nationwide service outlets are about to exceed 1,000, achieving full coverage in fourth-tier and above cities. At the same time, relying on GAC comprehensive experience centers, it continues to expand into county-level markets, making it more convenient for consumers in counties and townships to buy cars and obtain maintenance in the future, while continuously tapping incremental growth in lower-tier markets.

New products and channel expansion are visible, and what supports all of this is the hard-core technology system accumulated over many years. After nine years of continuous buildup, Aion has built a hundred-billion-level industrial chain covering the three-electric system and intelligent connectivity. As one of the earliest brands to enter the new energy track, GAC Aion has built the world's first new energy vehicle lighthouse factory, independently developed a series of core technologies including a dedicated pure electric platform, magazine battery, and quark electric drive, while also completing an L2 to L4 full-level intelligent driving technology layout. It is precisely this complete and controllable system that gives the brand the confidence to survive cycles.


Conclusion

Over the past 9 years, GAC Aion has weathered industry cycles, survived brutal reshuffling, completed its C-end transformation, and accumulated the trust of 2 million users. In today's intensifying elimination race in new energy vehicles, this long-term steady operating foundation is the most reassuring promise the brand gives consumers.

The tenth year is a new starting point for GAC Aion. Standing on the foundation of 2 million users, holding a complete mature technology system and manufacturing capability, and adding a younger, more vibrant brand expression like the Ray vehicle series, the next stage is worth anticipating.