On October 22, at Great Wall Motor's Jingmen Smart Factory, the 100,000th complete vehicle of the King Kong Cannon officially rolled off the line and was delivered to the Jingmen Blue Sky Emergency Rescue Center. 100,000 units is not only a production milestone, but also a testament to Great Wall Cannon's dedication to long-termism, and a vivid microcosm of Chinese pickups' journey from "manufacturing" toward "intelligent manufacturing." On the important occasion of the upcoming refreshed launch of the 2026 King Kong Cannon, this number carries even greater significance. Great Wall Cannon invited distinguished guests to tour the Great Wall Motor Jingmen Smart Factory, immersing themselves in the intelligent manufacturing charm of this "4WD Dream Factory" and gaining an in-depth understanding of the tempering process behind the King Kong Cannon's "hardcore King Kong quality."
Jingmen, long known as the "Gateway to Jingchu," has since ancient times been a key transportation hub between north and south and a place of cultural fusion, with "honesty and generosity" having become the core of Jingmen's urban culture. In the wave of new industrialization, Great Wall Motor established its presence in Jingmen, integrating its long-termist manufacturing philosophy with Jingmen's "honest and generous" urban culture, jointly writing an industrial success story of "building honest and generous pickups in an honest and generous land."
Global Demonstration Factory: Bringing Top-Tier Manufacturing Standards to Mass-Market Vehicles
Great Wall Motor's Jingmen Smart Factory is not only China's high-end off-road vehicle manufacturing base, but also China's only non-load-bearing platform-based factory. With fully intelligent production, it has become a "front-runner" among global demonstration factories. The King Kong Cannon that rolls out of this 4WD Dream Factory is repeatedly tempered with redundant production technologies and manufacturing standards. The trust of 100,000 users is built precisely on Great Wall Motor's global manufacturing strength and the King Kong quality forged through countless trials.
In the stamping workshop, one can intuitively see how a sheet of steel is transformed into a component. The King Kong Cannon's 37 types of body exterior panels—including side panels, door panels, and fenders—are all produced here. To ensure product forming quality and long-term durability, a 2,400-ton large-tonnage press, a 5-stage production process, and fully automated production procedures are employed to forge the King Kong Cannon's indestructible body.
So how do individual components become a vehicle body? Welding has two core considerations: welding quality and welding precision. The King Kong Cannon is designed with over 5,500 weld points across the entire vehicle, with welding quality ensured through 269 machines and 100% automated welding at key points; welding precision is kept to a minimum of 70μm through the use of a globally leading German three-coordinate measuring system, inspection of over 1,400 weld points across the vehicle, and a welding parameter group control system; the body stud welding intelligent online inspection system, based on high-precision machine vision and deep learning algorithms, conducts 100% online real-time inspection of hundreds of key stud weld points on the welded body, achieving zero defect outflow.
The paint workshop dresses the King Kong Cannon in splendid armor, using paint as ink and extreme craftsmanship to create the beauty of the King Kong Cannon's body. In addition to aesthetics, the workshop introduces BMW's high anti-corrosion standards, creating an 8-step refined automated painting process that achieves 10 layers of hardcore protection for the body, endowing the King Kong Cannon with hardcore rust-proof quality of no corrosion for 5 years and no rust-through for 10 years.
How does a complete vehicle pass through eighty-one trials? In the assembly workshop, one can witness firsthand the King Kong Cannon's assembly process and full-vehicle function testing—the final step before delivery to customers. Through a 5G+AI visual inspection system, intelligent picking system, full-scenario laboratory, and full-process quality traceability system, vehicle sealing performance is ensured. The assembly line is equipped with 2 rain test lines capable of 360° spray coverage with no blind spots, with a rain duration of 8 minutes, simulating precipitation intensity exceeding extreme rainstorm levels; a separate plum rain test chamber is equipped for plum rain testing with a duration of ≥12 hours and heavy rain testing of >1 hour; additionally, drawing on BMW's experience, 8-angle rain tests with different wheels raised and 8MPa high-pressure car wash simulation tests have been added.
From stamping to final assembly, the "excessive investment" in every process is a vivid practice of Great Wall Motor endowing the King Kong Cannon with the manufacturing standards of a global demonstration factory. Here, top-tier manufacturing craftsmanship is no longer exclusive to high-end passenger vehicles, but has become an inherent quality gene of every King Kong Cannon, allowing the broadest range of users to enjoy technical assurance and vehicle value beyond expectations. This is precisely Great Wall Cannon's profound understanding of and firm commitment to being a "vehicle for the people."
Delivery of the 100,000th Complete Vehicle: Value Elevation from Wealth-Creation Partner to Public Welfare Companion
A moderately prosperous society looks to pickups; across all trades and industries, the King Kong Cannon. Starting from the 4WD Dream Factory, King Kong Cannons, one after another, have embarked on the road of dreams together with millions of strivers. At the Chu Orange Manor, it shuttles through mountain orchards, deeply serving the manor's daily operations and management; in the Wuyi Mountain tea region, it carries the craftsmanship of hand-made tea producers, serving as their reliable teammate for hauling fresh tea leaves, transporting equipment, and traversing mountains; in Xinjiang's cotton fields, it helps drone pilots use technology to boost production efficiency and empower smart agriculture. With reliable quality, the King Kong Cannon joins millions of strivers in pursuing dreams and sowing hope!
The 100,000th King Kong Cannon was delivered to the Jingmen Blue Sky Emergency Rescue Center. This special delivery recipient reflects Great Wall Cannon's deep thinking on user ecosystem development and demonstrates the King Kong Cannon's natural extension from commercial application scenarios to public welfare services. This vehicle, embodying the trust of 100,000 users, will become another capable piece of equipment for the rescue team thanks to its outstanding off-road capability, load capacity, and reliability. With the King Kong Cannon's support, the rescue team will be able to protect more lives with better equipment and faster response.
Supporting industrial revitalization, safeguarding lives... The King Kong Cannon continues to expand the boundaries of its product value. The King Kong Cannon is committed to deeply linking with users' business ecosystems, helping more high-quality, origin-based, naturally grown "King Kong products" increase in value, venture beyond the mountains, and lead the national trend. The King Kong Cannon also joins strivers in racing thousands of miles through wind and snow to assist herdsmen in Xinjiang's Bayanbulak with seasonal migration! It ventures into ancient villages in Yunnan to build Sunshine Libraries and pickup-interest classrooms, supporting public welfare education! Through the "Cannon Fire Alliance," Great Wall Cannon has built not just a user community, but a continuously evolving user ecosystem.
Commitment to Product Value: Building a New Market Order with High Quality-to-Price Ratio
Market data is the most powerful proof. With a track record of 100,000 units, the King Kong Cannon has proven a development path that transcends industry conventions: not competing for momentary advantage with price, but creating a lasting foundation with value. Since its launch, the stylish multi-purpose pickup King Kong Cannon has long ranked among the top three in single-model pickup sales, second in single-model AT variant sales, and first in flat-bed long-box variant sales, becoming the common choice of strivers across all trades and industries!
The 2026 King Kong Cannon continues this value proposition. As a new entrepreneurship tool built by Great Wall Cannon for strivers across all trades and industries, the 2026 King Kong Cannon is currently the most cost-effective automatic transmission pickup in the 100,000-yuan class on the market, combining three hardcore strengths of "easy to drive, easy to use, and easy to own"—with more features at no extra cost!
Easy to drive: the 2026 King Kong Cannon is powered by a golden powertrain combination of diesel/gasoline 2.0T + 8AT/6MT, with cumulative engine sales exceeding one million units—reliable in quality, economical and efficient, firmly ranking first in Chinese pickups. It is equipped with the ZF 8AT, one of the world's top ten transmissions, with global installations exceeding ten million units—stable and reliable. Easy to use: a 1.82-meter flat long bed, with flat-bed models upgraded to 6-leaf leaf springs, stably carrying even the heaviest loads; the new vehicle's ride height is raised by 20mm for stronger chassis passability, while the cargo bed floor height is lowered by 10mm for easier and faster loading and unloading. Easy to own: a high-strength cage-type body + large-section trapezoidal frame, with the entire vehicle undergoing 1,728 hours of enhanced corrosion testing and 1,000 hours of salt spray testing—safer and more durable.
One hundred thousand units is a milestone, and even more so a testament to unwavering value commitment. In a restless market environment, Great Wall Cannon has chosen a difficult but correct path: safeguarding user trust with solid technology, building a sustainable user ecosystem through co-creation, and reshaping the pickup market order with a high quality-to-price ratio. This path is precisely the "long-termism" advocated by Chairman Wei Jianjun. With hardcore King Kong quality, the King Kong Cannon offers an answer for achieving high-quality development in the ever-changing automotive industry, and delivers a "honest and generous" report card.
